Marketing & Advertising
Does your small business need help locating customers for its product or service? Here is where you'll learn how to identify your target market, conduct market research, build your business image, and market and advertise your business -- all without breaking the bank.
Identify a profitable target market or niche for your business.
Comply with laws against deceptive or misleading advertising.
Businesses have been using artificial intelligence for years…but the game has suddenly changed.
Learn effective techniques for using social media marketing in your small business.
A small business can get a lot of mileage from influencer marketing.
Customer testimonials are a powerful marketing tool for your small business but there are some things you need to know.
Learn how to set up a popular and successful online giveaway or raffle.
Before launching an online contest, make sure your rules follow state and federal regulations and social media platform online contest requirements.
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