Trademark Basics for Naming a Business

Peri Pakroo, J.D.

, 8th Edition

Pick a business name that works (and won't land you in court) with this essential eGuide. This helpful eGuide ushers entrepreneurs, inventors, MBA-toting hopefuls and others into the world of trademark law.

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So you're almost ready to open your fancy new business. All you need to do is name it, and then stand back and watch the hordes pour in.

Not quite sure how to start? Or do you have a name in mind, but worry that some other business may have had first dibs?

Trademark Basics for Naming Your Small Business has the answers you need.

This helpful eGuide ushers entrepreneurs, inventors, MBA-toting hopefuls and others into the world of trademark law. It provides a clear, concise overview of the basics, including tips for choosing the right name for your business.

The eGuide also shares useful information about trademark searches and trademark registration, two essential ways to discover other uses of your business name and protect it in the future.

They're downloadable and fully searchable -- check out Nolo's complete list of eGuides.

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