Raise money for your small business from lenders or investors -- write the business plan and loan package necessary to finance your dream and make it work. With How to Write a Business Plan, you'll learn how to:
Write a business plan that potential investors will embrace!
If you're thinking of starting a business or raising money to expand an existing one, you need a plan. Running a successful business requires a great deal of forethought, so write a business plan and secure your venture's future. How to Write a Business Plan will show you how to write the right plan for your business and design a loan package necessary to finance your business and make it work.
With this bestselling all-in-one guide you'll learn how to:
figure out if your business idea will make money
estimate operating expenses
prepare cash flow
create profit and loss forecasts
determine assets, liabilities, and net worth
find potential sources of financing
think first before borrowing from friends and relatives, and
professionally present your plan to lenders and investors
How to Write a Business Plan provides spreadsheets that help you determine and forecast cash flow, financial statements, sales revenue, and profit and loss. It also provides three sample business plans you can modify for your own use.
This edition is completely updated, providing all-new online resources and updated examples of successful business plans.
Personal Financial Statement: Liabilities & Net Worth
Personal Financial Statement: Annual Income
Personal Financial Statement: Annual Expenses
Profit and Loss Forecast: Year One
Profit and Loss Forecast: Year Two
Loan Request for Single-Family Residential Reconstruction
Sales Revenue Forecast
Mike McKeever
Mike McKeever has a B.A. in Economics from Whittier College, a Master's in Economics from the London (England) School of Economics and has done post-graduate work in financial analysis at the USC Business School. Mike has taught classes at numerous community colleges in entrepreneurship and small business management. Author of How to Write a Business Plan, he has published articles on entrepreneurship for Dow Jones publications, the Sloan Publications Business Journal and numerous newspapers and periodicals. Currently, Mike runs a company, Business Plan Workshop, in which his business plan book features prominently.
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1. Benefits of Writing a Business Plan
What Is a Business Plan?
Why Write a Business Plan?
Issues Beyond the Plan
2. Do You Really Want to Own a Business?
Introduction
Self-Evaluation Exercises
How to Use the Self-Evaluation Lists
Reality Check: Banker’s Analysis
3. Choosing the Right Business
Introduction
Know Your Business
Be Sure You Like Your Business
Describe Your Business
Taste, Trends, and Technology: How Will the Future Affect Your Business?
Break-Even Analysis: Will Your Business Make Money?
What You Have Accomplished
4. Potential Sources of Money to Start or Expand Your Small Business
Introduction
Ways to Raise Money
Common Money Sources to Start or Expand a Business
Additional Money Sources for an Existing Business
If No One Will Finance Your Business, Try Again
Secondary Sources of Financing for Start-Ups or Expansions
Conclusion
5. Your Resume and Financial Statement
Introduction
Draft Your Business Accomplishment Resume
Draft Your Personal Financial Statement
6. Your Profit and Loss Forecast
Introduction
What Is a Profit and Loss Forecast?
Determine Your Average Cost of Sales
Complete Your Profit and Loss Forecast
Review Your Profit and Loss Forecast
7. Your Cash Flow Forecast and Capital Spending Plan
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