Give your employees guidance on what kind of content is acceptable -- and what isn't -- to post on your company's social media pages. Maintain your business's good reputation and define your social media goals with this easy-to-use form. Clearly lay out:
who may post to corporate-sponsored social media sites
Facebook, Twitter, LinkedIn, YouTube -- protect your company with a clear social media policy
It's rare to find a business these days that doesn't have some kind of social media presence, whether it be a Facebook page, a YouTube channel, or a Twitter feed. But the people that handle this type of online communication for your business must have some kind of guidance on acceptable and unacceptable content.
Make sure your employees understand how to stay on the right side of the line when they're posting to your company's social media accounts. Nolo's Company-Sponsored Social Media Policy will help you clearly lay out:
your company's goals for its social media presence
who may post to corporate-sponsored social media sites
guidelines for posting
how to attribute authorship
when disclaimers are necessary
how to handle and moderate comments -- positive and negative -- about your organization
Help your company keep up with the ever-shifting landscape of social media without the fear of liability -- use Nolo's Company-Sponsored Social Media Policy to create a clear policy for your employees.
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